WJ King rebrand

Brief:
Sussex based brewery WJ King were in need of a complete redesign of their existing brand identity that still retained its original character and charm.

Insight:
The new identity needed to sit in harmony with the brewer’s heritage but comfortably within a modern day style, creating strong consistency across all applications.

Solution:
We produced a striking new identity that communicated the brand values effectively and aligned the brewery’s 10+ sub-brands with the fresh style. We designed everything from pump clips and point of sale merchandise to van signage, rugby shirts, bottle labels and promotional print materials.

Result:
The rebrand has been well received by the brewery and the public, with the new designs being features in pubs all over Brighton

Client Comment:
Click here for a video testimonial from WJ King